Marketing executives should have a thorough understanding of not only the availability of various resources but also emerging consumer and societal needs on a ____________________.
A)cluster basis
B)local basis
C)global basis
D)regional basis
E)none of the above

Question

Quizplus · Accepted Answer

Marketing executives need to understand consumer and societal needs on a global basis to effectively strategize and meet demands across diverse markets.

Marketing Executives Should Have a Thorough Understanding of Not Only