Additional Case 2.1
Benson Manufacturing is a young, small firm that makes computer components and peripherals for assemblers like Dell and Gateway. Benson's market share is highly volatile based on the entrance and exit of competitors into the market. Benson buys raw materials from several suppliers who also supply competitors. The firm has two layers of management between the CEO and the component maker on the line.
The firm's CEO read a book about innovation and organizational change and now wants to look at what HR should do about reorganizing and changing staffing practices. The CEO wants to reduce costs in order to increase profit margins because he believes that margins will continue to shrink.
While productivity and quality are largely functions of the machines used in the process, the CEO still wants to focus on motivating Benson employees. He wants to motivate them by increasing wages through a bonus program, improving working conditions, and providing job security.
-Refer to Additional Case 2.1.Based on the current market situation,what business strategy would be best for Benson?
A) Prospector strategy
B) Defender strategy
C) Tactical strategy
D) Differentiated strategy
Correct Answer:
Verified
Q3: Additional Case 2.1
Benson Manufacturing is a young,
Q4: One organizational structure that lends itself to
Q5: The choice of a prospector strategy for
Q6: What is the primary reason that firms
Q7: A company with a prospector strategy would
Q9: Which of the following is a characteristic
Q10: Maryland Times News is a publishing company
Q11: Formal or informal relationships between people in
Q12: Which type of organizational structure would be
Q13: Which of the following would be the
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