In the Sears Auto Centers case,the loss of goodwill was real,even though the total amount of money could not be clearly accounted for.

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Quizplus · Accepted Answer

The statement is true. Goodwill is a valuable intangible asset that represents the reputation and positive image of a business. In the Sears Auto Centers case, the negative publicity and loss of customer trust resulted in a significant loss of goodwill, even though it was difficult to quantify the exact dollar amount.

In the Sears Auto Centers Case,the Loss of Goodwill Was