Providing customized content to the user based on the actual geographic location of their handheld device is a form of:
A) C2C
B) M-commerce
C) EDI
D) none of the above

Question

Quizplus · Accepted Answer

Providing customized content to the user based on the actual geographic location of their handheld device is a form of Mobile Commerce (M-commerce). M-commerce refers to the use of wireless handheld devices such as smartphones and tablets to conduct commercial transactions online. Location-based services are a common feature of M-commerce applications that allow businesses to tailor their offerings based on a user's physical location.

Providing Customized Content to the User Based on the Actual