Business behavior that reflects honesty in advertising about the worthiness of a product or paying suppliers a fair price for their goods is an example of the ________.

Question

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The Virtue standard in business ethics emphasizes moral excellence in the behavior of individuals and organizations. It includes honesty in advertising and fairness in transactions, such as paying suppliers a fair price for their goods. This standard focuses on the character and integrity of the decision-makers and their actions, rather than on specific outcomes or rules.

Business Behavior That Reflects Honesty in Advertising About the Worthiness