Secondary research is more expensive and elaborate than primary research.

Question

Quizplus · Accepted Answer

Secondary research is less expensive and less elaborate than primary research because it involves the use of information that already exists, such as government publications, industry reports, and previous studies. Primary research, on the other hand, involves collecting new data through methods such as surveys, focus groups, and interviews, which can be more time-consuming and costly.

Secondary Research Is More Expensive and Elaborate Than Primary Research