Reports on the effect of fantasies on sexual arousal indicate that:

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Studies have shown that men and women share many similarities in the themes and content of their sexual fantasies. For example, both genders tend to fantasize about having sex with someone they find attractive or about engaging in taboo or forbidden sexual activities. However, there may be individual differences in the specifics of each person's fantasies. It is not accurate to say that most young married women are not aroused by fantasies, as the experience of sexual fantasies and arousal can vary greatly among individuals. It is also incorrect to say that fantasizing has almost no effect on sexual arousal, as many people report that their fantasies enhance their sexual experiences. Finally, while men may sometimes have more elaborate sexual fantasies than women, this is not universally true and there is significant overlap in the complexity and detail of each gender's sexual fantasies.

Reports on the Effect of Fantasies on Sexual Arousal Indicate