A new type of audience analysis that brings national issues down to the individual level is termed

Question

Quizplus · Accepted Answer

Microtargeting is a strategy that allows for audience analysis at an individual level, using data and technology to target messages and communications to specific segments of a population. This approach is often used in political campaigns but can also be applied in other contexts, such as marketing and advertising. Personal inventory, brainstorming, and involvement are other types of audience analysis that do not necessarily involve individual-level targeting.

A New Type of Audience Analysis That Brings National Issues