________ is a strategy in which the salesperson provides customers with the opportunity to purchase related products or services of greater value in place of, or along with, the consumer's initial product or service selection.
A) Bundling
B) Cross-selling
C) Downselling
D) Upselling

Question

Quizplus · Accepted Answer

Upselling is a sales technique where a seller invites the customer to purchase more expensive items, upgrades, or other add-ons in an attempt to make a more profitable sale. It often involves marketing more profitable services or products but can also be simply exposing the customer to other options that were perhaps not considered previously.

________ Is a Strategy in Which the Salesperson Provides Customers