As you drive down the street,you see many things but remember only a few.Which of the following might explain this?
A) You need to rehearse items to retain them in short-term memory.
B) Although you held it in working memory, you never stored it in long-term memory.
C) Most of the items you saw were only held in iconic memory which is very short.
D) You did not need the information, so you took it out of long-term memory.

Question

Quizplus · Accepted Answer

Iconic memory is very short-term, lasting only a fraction of a second. Therefore, most of the things we see in our environment are quickly forgotten because they are not transferred to short-term or long-term memory.

As You Drive Down the Street,you See Many Things but Remember