Producers of mass media messages apply message formulas to
A) attract audience members.
B) hold the attention of audience members throughout the entire message.
C) make audience members want to seek additional messages from them.
D) All of the above

Question

Quizplus · Accepted Answer

Producers of mass media messages use message formulas to accomplish all three purposes mentioned in the answer choices. They use strategies that attract and engage the audience, keep their attention throughout the message, and leave them wanting more, ultimately creating loyal viewers, listeners or readers.

Producers of Mass Media Messages Apply Message Formulas to