"Puffery" refers to
A) the fact that Americans can choose from more than 40,000 supermarket items.
B) the fact that the United States produces more waste than any other country in the world.
C) ads making implicit claims that cannot be tested for the truth.
D) None of the above

Question

Quizplus · Accepted Answer

Puffery refers to advertising claims that are exaggerated or subjective, making implicit claims that cannot be tested for the truth. Option A is simply a statement of fact, and option B is a statement that may or may not be true but is not relevant to the definition of puffery.

"Puffery" Refers to