Peter is the marketing head of AdSure, a renowned digital marketing company, known for its innovative marketing strategies. When being quizzed on his definition of a "perfect marketer," Peter responded with reference to his team members and stated that Roger's out of the box thinking, Steve's communication abilities, Jessica's innovative designs, and Jane's technical prowess would reflect the qualities of a "perfect marketer." Which of the following would best describe Peter's definition of a "perfect marketer"?
A) social loafing
B) cohesiveness
C) synergy
D) representativeness bias
E) bandwagon effect
Correct Answer:
Verified
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