A company with a differentiation strategy focuses on making its products or services ________.
A)affordable
B)familiar
C)similar to its competitors
D)unique and special

Question

Quizplus · Accepted Answer

A company with a differentiation strategy aims to make its products or services unique and special in comparison to its competitors. This can be achieved by offering features or benefits that are not available elsewhere or by creating a strong brand identity. Differentiation can help a company stand out in the market, increase customer loyalty, and potentially command higher prices.

A Company with a Differentiation Strategy Focuses on Making Its