Recently,Taco Rocket has considered buying a local competitor and the two would combine under the Taco Rocket name.This is an example of which of the following?
A)Diversification.
B)Horizontal integration.
C)Vertical integration.
D)Stability.

Question

Quizplus · Accepted Answer

Horizontal integration involves the acquisition of a company in the same industry and at the same stage of production, and it can lead to increased market power and reduced competition. In this case, Taco Rocket is buying a local competitor, which falls under horizontal integration.

Recently,Taco Rocket Has Considered Buying a Local Competitor and the Two