Rakuten is so pervasive in Japan that one in four online purchases in the country occurs on the company's e-commerce platform; it is just as successful outside of Japan, particularly in China and India.

Question

Quizplus · Accepted Answer

Rakuten is indeed a major e-commerce player in Japan, but it has not achieved the same level of success outside of Japan, particularly in markets like China and India, where other e-commerce giants such as Alibaba, JD.com, and Amazon are more dominant.

Rakuten Is So Pervasive in Japan That One in Four