If Dunkin Donuts (DD)were to follow the actions of Starbucks and copy all of their strategies and pricing,DD could be described as a(n)_____.
A) defender
B) prospector
C) reactor
D) analyzer
E) coordinator

Question

Quizplus · Accepted Answer

A reactor is a company that only responds to changes made by competitors and does not have a clear strategy of their own. If DD were to copy all of Starbucks' strategies and pricing, they would be a reactor rather than a defender (who focuses on maintaining their own market share) or a prospector (who takes risks to find new markets). Analyzer and coordinator do not apply in this scenario.

If Dunkin Donuts (DD)were to Follow the Actions of Starbucks