Of the following,which is NOT a characteristic of culture that is important for global companies to recognize?
A) Culture is learned,not inherited.
B) It is nearly impossible to change an entire country's culture.
C) It is the responsibility of the global firm to ascertain the level of importance of various aspects of culture in the foreign markets it serves.
D) Companies' operations,chiefly marketing and management,need to recognize and adjust to the cultural environment existing in the countries the global company serves.
E) Culture can be imposed from home country to host country.

Question

Quizplus · Accepted Answer

Culture cannot be imposed from home country to host country. It is important for global companies to recognize that they need to adapt and adjust to the cultural environment existing in the countries they serve, rather than trying to impose their own cultural values and practices on the host country.

Of the Following,which Is NOT a Characteristic of Culture That