KFC sells a number of core items around the world,but offers other items tailored to specific markets.KFC is following a(n) _____ strategy.
A) standardization
B) adaptation
C) glocalization
D) marketing research
E) hybrid
Correct Answer:
Verified
Q28: Agents for companies shipping products overseas who
Q29: _ collects information at one specific time
Q30: Contests and sweepstakes,coupons,end-aisle displays in stores,sponsorships,and trade
Q31: _ pricing objectives are used to keep
Q32: Of the following,which is NOT an advantage
Q34: _ potential refers to the total number
Q35: Storage and transportation operations that are used
Q36: _ refers to performance of various aspects
Q37: _ refers to a price in a
Q38: There are three major markets within each
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