A ________ describes the rationale of how a company is going to make money.
A)functional strategy
B)business model
C)SWOT analysis
D)core competency

Question

Quizplus · Accepted Answer

A business model describes how a company plans to generate revenue and profits. It outlines the value proposition, target market, revenue streams, cost structure, and key resources and activities. Functional strategy refers to the plans and actions of individual business functions such as marketing, finance, or operations. SWOT analysis is a tool used to assess the internal strengths and weaknesses and external opportunities and threats of a company. Core competency refers to a unique capability that gives a company a competitive advantage.

A ________ Describes the Rationale of How a Company Is