When used to connect with customers or to connect employees with co-workers in other locations, social media ________.
A) provide a means for customers to order products online
B) create distractions that can keep employees from being productive
C) provide information for competitors that give them a competitive advantage
D) can create a competitive advantage

Question

Quizplus · Accepted Answer

Social media can create a competitive advantage by building brand awareness, increasing customer engagement, and improving communication and collaboration among employees in different locations. While it is important to monitor social media use to minimize distractions, and protect sensitive information, its benefits can outweigh the risks.

When Used to Connect with Customers or to Connect Employees