Scenario A. Use the information given below to answer the questions that follow. Your organization is at a critical growth stage with regard to its technology. A team of three people have been assigned specific jobs by the chief technology officer. The assignments are: • Study the key technologies on which an organization depends and their competitive value. • Look at other companies that are successful and identify ways in which your organization can emulate the practices of the other companies. • Find out what is new in the industry. Be an "industry detective"-everything from reading up on industry reports to attending meetings and listening closely to what people are talking about.
-Based on the scenario, the second assignment is an example of:
A) benchmarking.
B) organizational culture audit.
C) SWOT analysis.
D) technology audit.
E) environmental scanning.

Question

Quizplus · Accepted Answer

Benchmarking compares the organization's practices and technologies with those of other companies.