Scenario B. Use the information given below to answer the questions that follow. The CEO of Cardinal Trucking Corp. sends a memo to his Vice Presidents regarding new procedures for succession planning in their company. The Vice Presidents meet each other informally, in pairs, to discuss the new procedures. When the procedures are announced to the other employees, they form feedback teams. These teams draft memos providing feedback to the Vice Presidents and CEO regarding the advantages, disadvantages, and potential problems with the new procedures.
-The memos sent by members of feedback teams to each other are examples of:
A) downward communication.
B) upward communication.
C) horizontal communication.
D) management by objectives.
E) vertical communication.

Question

Quizplus · Accepted Answer

Much information needs to be shared among people on the same hierarchical level. Such horizontal communication can take place among people in the same work team or in different departments. Because the other members of the feedback teams sent the memos to each other, they were communicating horizontally because they are all on the same hierarchical level.