Scenario C. Use the information given below to answer the questions below the paragraph.
Three entrepreneurs describe their ventures in the following manner:
Raymond: "I have invested very little money but I am the first to launch the product in the market."
Sharon: "I have invested very little money in my business for a product with many similar competitors already in the market."
Kevin: "I have spent an incredible amount of money getting my business going in an industry with many well-established competitors."
-According to the entrepreneurial strategy matrix, Kevin's venture can be described as:
A) low innovation/high risk.
B) low innovation/low risk.
C) high innovation/high risk.
D) high innovation/low risk.
E) high innovation/no risk.
Correct Answer:
Verified
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