In semantic priming, a concept in memory becomes more available after a related concept has been retrieved or activated. Priming effects are larger with __________.
A) less semantic distance
B) inverse memory search
C) greater semantic distance
D) shorter SOAs

Question

Quizplus · Accepted Answer

Priming effects are larger with less semantic distance, meaning that when the related concept is more closely associated with the target concept, the priming effect will be stronger. This is because the activation of the related concept spreads more easily and quickly to the target concept when they are closely associated in memory.

In Semantic Priming, a Concept in Memory Becomes More Available