The top managers of the corporation are meeting to discuss how they will compete in their chosen markets and how they will attract and satisfy customers. These managers are discussing ________.
A) the business model
B) strategy
C) their competitive advantage
D) core competencies

Question

Quizplus · Accepted Answer

Top managers discussing how to compete and satisfy customers are discussing their overall strategy for the company. Business model, competitive advantage, and core competencies may be components of that strategy, but they are more specific and focused aspects of it.

The Top Managers of the Corporation Are Meeting to Discuss