A candidate is likely to receive a more favorable evaluation if preceded by mediocre applicants and a less favorable evaluation if preceded by strong applicants. This is an example of the halo effect.

Question

Quizplus · Accepted Answer

We don't evaluate a person in isolation. Our reaction is influenced by other persons we have recently encountered, and this phenomenon is explained by the contrast effect.

A Candidate Is Likely to Receive a More Favorable Evaluation