Which of the determinants of service quality involves having the customer's best interests at heart?
A) access
B) courtesy
C) credibility
D) responsiveness
E) tangibles

Question

Quizplus · Accepted Answer

Credibility involves establishing trust with the customer and showing them that the company has their best interests at heart. It involves proving that the company is reliable, has the competence to deliver quality service, and is trustworthy.

Which of the Determinants of Service Quality Involves Having the Customer's