Which of the following OM strategy/issues should a firm with a product in the maturity stage of its life cycle be LEAST concerned with at the present time?
A) increase capacity
B) long production runs
C) standardization
D) cost cutting
E) fewer rapid product changes

Question

Quizplus · Accepted Answer

A firm with a product in the maturity stage already has an established market and customer base, so increasing capacity may not be a high priority at the moment. The other options, including long production runs, standardization, cost cutting, and fewer rapid product changes, are all important to maintain efficiency and profitability in the mature stage of a product's life cycle.

Which of the Following OM Strategy/issues Should a Firm with a Product