Kara is a university tutor whose students have recently informed her that they find the specified course textbook to be rather difficult to comprehend and somewhat unrelated to the learning objectives of the course.As the unit coordinator requested feedback from the tutors,Kara then wrote an email stating these student opinions in an attempt to provide useful feedback.Upon receiving the email,the unit coordinator got somewhat angry,accusing Kara of questioning his authority and intelligence.However,after some face-to-face discussion,the coordinator realised that Kara was only acting as a medium for passing on the students' opinions,and the issue was resolved. This reflects the need for:
A)verbal communication.
B)written communication.
C)channel richness.
D)feedback.

Question

Quizplus · Accepted Answer

The situation described in the scenario reflects the need for channel richness, which refers to the ability of a communication channel to convey multiple cues (such as nonverbal cues, tone of voice, etc.) and facilitate feedback. In this case, the email communication between Kara and the unit coordinator lacked channel richness, which led to a misunderstanding. A face-to-face discussion allowed for more cues and clearer feedback, thus resolving the issue.

Kara Is a University Tutor Whose Students Have Recently Informed