Using controlled processing we are easily fooled by a variety of tricks,like a cute jingle or glamorous photograph.

Question

Quizplus · Accepted Answer

Controlled processing is a conscious and deliberate way of processing information that requires effort and attention. Therefore, it is less likely to be fooled by simple tricks like a cute jingle or glamorous photograph. It is the automatic processing that can be easily manipulated by such tricks.

Using Controlled Processing We Are Easily Fooled by a Variety