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If You Visit a Kentucky Fried Chicken Restaurant in China,along

Question 119

Multiple Choice

If you visit a Kentucky Fried Chicken restaurant in China,along with KFC's regular menu items,you will find congee,a rice porridge that can feature pork,pickles,mushrooms,and preserved egg,on the menu.This is an example of which global product strategy?


A) Sell the same products in both the home country market and the host country.
B) Sell only products native to the home country.
C) Sell a product similar to that sold in the home country,but include minor adaptations.
D) Sell only products native to the various global markets.
E) Sell totally new products or services.

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