Serena Studies Her Customer Profiles,market Research Data,complaints,and Other Information,attempting to Better
Serena studies her customer profiles,market research data,complaints,and other information,attempting to better understand what her customers want.Serena most likely operates in the __________ era of marketing.
A) production-oriented
B) sales-oriented
C) market-oriented
D) value-based marketing
E) retailing-oriented
Correct Answer:
Verified
Q67: In delivering value,marketing firms attempt to find
Q68: Henry Ford's statement,"Customers can have any color
Q69: To build relationships,firms focus on the _
Q71: Data about how,when,why,where,and what people buy refers
Q72: During the _ era,firms had excess capacity
Q73: To become a more value-driven organization,Pokrah University
Q74: Trey sells consumer electronics.He knows his customers
Q75: Melanie works for a small computer software
Q85: During the _ era, manufacturers and retailers
Q88: The prevailing marketing strategy of the _
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