Pepsi's advertising campaign that depicts people who mistakenly drink Coke as suddenly living a boring lifestyle,acting "square," or singing mellow,old songs,is an example of _____ advertising.

Question

Quizplus · Accepted Answer

The advertising campaign that depicts people who mistakenly drink Coke as suddenly living a boring lifestyle, acting "square," or singing mellow, old songs, is an example of comparative advertising, as it directly compares Pepsi to Coke and highlights the supposed advantages of choosing Pepsi over Coke.

Pepsi's Advertising Campaign That Depicts People Who Mistakenly Drink Coke