In terms of the AIDA process,public relations has its greatest impact in gaining attention for a company,good,or service.

Question

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Public relations efforts such as press releases, events, and media coverage are effective in attracting attention and creating awareness for a company or its offerings, which is a crucial component of the AIDA process. However, other marketing techniques such as advertising and personal selling may be more effective in generating interest, desire, and action from potential customers.

In Terms of the AIDA Process,public Relations Has Its Greatest