A cooperative of egg producers believes a profitable market for eggs exists overseas where people are not as concerned about cholesterol.What would be the least complicated and least risky method for the farmers' cooperative to use to reach a global marketplace?
A) direct investment
B) joint venture
C) contract manufacturing
D) licensing
E) exporting

Question

Quizplus · Accepted Answer

Exporting is the least complicated and least risky method for the cooperative to reach a global marketplace. It involves the cooperative selling their products to foreign markets without having to make significant investments or form joint ventures. It also allows them to test the waters of the international market without committing to a long-term strategy.

A Cooperative of Egg Producers Believes a Profitable Market for Eggs