According to Festinger's theory,people are motivated to maintain consistency between their cognitive beliefs and their behavior.

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Festinger's cognitive dissonance theory states that people have a motivation to maintain consistency among their cognitive beliefs (thoughts, attitudes, values) and their behavior. Inconsistencies between these two elements create a state of uncomfortable dissonance that people will work to resolve.

According to Festinger's Theory,people Are Motivated to Maintain Consistency Between