Five (5)general product and service categories dominate online consumer buying.One category includes items such as specialty foods and beverages when
A)the items are unique.
B)customer value is the most important element.
C)price and delivery time are not key factors.
D)digital delivery is an important factor.
E)price and speed of delivery are the determinant sales factors.

Question

Quizplus · Accepted Answer

Specialty foods and beverages are a unique category that often include hard-to-find or artisanal products that cannot be easily found in traditional brick-and-mortar stores. Therefore, customers are more likely to purchase these items online to access a wider selection. Key factors such as price and delivery time may still be important, but the uniqueness of the products is the primary motivation for purchasing in this category.

Five (5)general Product and Service Categories Dominate Online Consumer Buying