Procter & Gamble uses teams of marketing, sales, advertising, computer systems, and supply chain personnel to work with its major retailers, such as Walmart, to identify ways to develop, promote, and deliver products. This type of sales approach is called

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The sales approach used by Procter & Gamble where teams of marketing, sales, advertising, computer systems, and supply chain personnel work with major retailers is called team selling. This approach involves collaboration between different departments within the selling organization to provide a comprehensive solution to the customer.

Procter & Gamble Uses Teams of Marketing, Sales, Advertising, Computer