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Within the Context of Social Media,an "Evangelist" Is an Online

Question 120

Multiple Choice

Within the context of social media,an "evangelist" is an online user who


A) is "delighted" about the brand advertised and sends messages to his/her online friends and then back to the advertiser about the joys of using the brand.
B) tries to promote an anti-consumerist agenda to other online users,hindering the effectiveness of online advertisements.
C) is a paid "brand ambassador" by the advertisers to promote the brand's positive qualities by sending messages to his/her online friends.
D) is indifferent or "agnostic" to advertisements on social media networks.
E) is an "apostle" who develops his/her own Facebook,Twitter,and/or YouTube following and therefore should be contacted by advertisers about placing an ad on his/her website.

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