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When Steve Ballmer,CEO of Microsoft,launched Office 2013 at an Event

Question 366

Multiple Choice

When Steve Ballmer,CEO of Microsoft,launched Office 2013 at an event in San Francisco,representatives of the media were invited to attend.The company announced the worldwide availability of Microsoft Office 2013 for business customers worldwide.This is an example of a __________.


A) news release
B) news conference
C) promotional giveaway
D) PSA
E) cooperative advertisement

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