Which of the following statements about advertising is most accurate?

Question

Quizplus · Accepted Answer

Through advertising, a company can strategically choose the media outlets and target audience to whom the message is sent, allowing for some degree of control over who sees the advertisement. Choices A, B, C, and D are inaccurate. Advertisers typically have significant control over when and how often their advertisements are placed. Customized interactions are a key advantage of personalized marketing, not advertising. FCC regulations limit what advertisers can say in certain contexts, but in most cases, advertisers have broad freedom of expression. Advertising is not necessarily the least costly form of promotion, and pretesting is only one aspect of the advertising process.

Which of the Following Statements About Advertising Is Most Accurate