Growth in the direct-selling industry is the result of two trends: (1)direct selling retailers are expanding into markets outside the United States and (2)
A)increased gas prices and traffic congestion are causing people to want the store to deliver the products to them.
B)the pendulum is beginning to swing back to more mothers (and fathers)staying home during the day with children,making direct selling more convenient.
C)the purchase or lease of real estate to build an actual "brick" retail store is becoming prohibitive.
D)graduating business students are finding it more difficult to find a traditional sales position and like the idea of being their own bosses.
E)some consumers prefer one-on-one customer service and a social shopping experience rather than online shopping or big discount stores.

Question

Quizplus · Accepted Answer

The trend of consumers preferring one-on-one customer service and a social shopping experience rather than online shopping or big discount stores is driving growth in the direct-selling industry. This is likely due to the personal connection and trust that can be built through direct selling, as well as the opportunity for socializing and networking that can come with attending parties or events hosted by direct sellers.

Growth in the Direct-Selling Industry Is the Result of Two