A few years ago, Benetton delivered new styles to its worldwide stores once a month. Today, it replenishes its racks once a week. Getting the fashions to its retailers more quickly means that effectively using logistics has increased Benetton's market share by providing
A) larger lots of available inventory for its retailers.
B) time and place utility for its customers.
C) increased steps in the value proposition creation process.
D) technological advances leading to greater customer information.
E) increased customer traffic.
Correct Answer:
Verified
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