Which of the following statements BEST DESCRIBES how a supply chain differs from a marketing channel?
A) Communication is more important in the marketing channel than in the supply chain.
B) The marketing channel places more emphasis on cost-effectiveness than the supply chain.
C) A marketing channel includes suppliers that provide raw material inputs to a manufacturer.
D) A supply network moves materials from producer to consumer while a marketing channel moves materials from the supplier to the producer.
E) A supply chain includes suppliers;marketing channels do not.
Correct Answer:
Verified
Q207: The practice of organizing the cost-effective flow
Q211: Logistics is most closely related to which
Q222: The word cost-effective as it relates to
Q228: Supply chain management refers to
A) the integration
Q231: A firm needs to drive down logistics
Q236: Supply chain and logistics managers play a
Q245: Cross-docking is most closely related to
A) efficient
Q246: Which statement regarding efficient supply chains is
Q273: Which statement regarding responsive supply chains is
Q274: Johnson Controls can receive an order for
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents