In the seven Ps of services marketing,the term "process" involves not only "what" gets created but also
A) "if" it gets created at all.
B) "how" it gets created.
C) "when" it gets created.
D) for "whom" it gets created.
E) "why" it gets created.
Correct Answer:
Verified
Q169: The process of managing the entire customer
Q170: Many nonprofit organizations use PSAs in their
Q172: A publicity tool frequently used by nonprofit
Q174: The actual procedures, mechanisms, and flow of
Q180: The notion that a service organization must
Q185: Most services have a limited capacity due
Q194: The customer experience management (CEM)process should
A)allow for
Q196: The appearance of the environment in which
Q199: Experts suggest that the customer experience management
Q220: Mobility as a future aspect of services
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents