Airlines feature load factor as a(n)__________ measure on their marketing dashboards.

Question

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Load factor is a measure of capacity management in the airline industry, representing the percentage of available seats that are filled with paying customers. It is crucial for airlines to manage their capacity effectively to ensure they are optimizing their revenue potential while minimizing costs. Airlines use load factor information to make decisions regarding scheduling, pricing, and other operational strategies. Therefore, it is an important metric to track on their marketing dashboards.

Airlines Feature Load Factor as A(n)__________ Measure on Their Marketing