The shapes of the product life cycle for high-learning,low-learning,fashion,and fad products vary as does __________.

Question

Quizplus · Accepted Answer

The length of time a product stays in each stage of the product life cycle varies greatly depending on the type of product. High-learning products may have a longer introduction period while fashion products may have a shorter growth phase. Fads have a very short life cycle while low-learning products may have a longer decline phase. Therefore, the actual length of time a product stays in any given stage varies.

The Shapes of the Product Life Cycle for High-Learning,low-Learning,fashion,and Fad