Private branding refers to a branding strategy in which a firm __________.
A) gives each product a distinct name when each brand is intended for a different market segment
B) uses different brand names for the same product across multiple countries
C) uses one name for all its products in a product class
D) produces products but sell them under the brand name of a wholesaler or retailer
E) contractually,and for a fee,allows other firms to use its brand name,requiring that the product be made to its specifications
Correct Answer:
Verified
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