Convenience products refer to
A)items that consumers will make special efforts to seek out and buy.
B)items for which consumers compare several alternatives on criteria such as price,quality,or style.
C)products consumers purchase frequently and with a minimum of shopping effort.
D)ancillary products used to make other products work more efficiently.
E)low-cost items for which there are numerous substitutes and generic equivalents.

Question

Quizplus · Accepted Answer

Convenience products are characterized by frequent and routine purchase with minimal effort put into the shopping process by consumers. Examples of convenience products include grocery items, toiletries, and newspapers.

Convenience Products Refer to